|
|
NEWS
New Nokia Artuse Profile Directory launched
for effective WAP and MMS service categorization and access management
(September 19, 2001)
Nokia today launched the Nokia Artuse Profile Directory, a service and
subscriber directory that will enable operators to manage both the subscribe
base and service access of fast growing WAP and Multimedia Messaging (MMS)
services from a single point.
For subscribers Profile Directory will bring the chance to personalize WAP
services according to individual preferences and needs. Also, as Multimedia
Messaging (MMS) enters the market, Profile Directory will give mobile handset
users greater flexibility in deciding how they want to send and receive MMS
messages. The Nokia Artuse Profile Directory will be available for the operator
market during fourth quarter, 2001.
Nokia Artuse Profile Directory will enable operators to effectively manage their
various subscriber categories, such as business users and corporate customers.
In the case of prepaid customers, the Profile Directory can check if the service
requires an in-advance credit check to be carried out before the service can be
accessed. With its interfaces to the customer care and billing system, Profile
Directory allows operators to easily download existing subscriber data to the
Profile Directory database, add new subscribers, as well as handle mass
downloads of subscriber data.
"As personalization is one of the key drivers in making new mobile services
attractive in the eyes of consumers, the Nokia Artuse Profile Directory is
designed to allow operators to easily and cost effectively keep track of
subscriber and service profiles," says Pekka Salonoja, Vice President,
Server Software Products, Nokia, "In this way, operators can manage who can
access what services as well as subscribers will be able to tailor the services
according individual need."
Profile Directory complements the personalized portals that operators already
offer their subscribers. A subscriber can use the self-administration interface
to personalize their favourite services. For example, consumers can set the city
they live in and receive localised weather reports or the stock ticker for the
latest updates of the stock.
Subscribers can also organize several profiles, where the same services can be
personalized differently for different occasions. A subscriber might want to
have one profile active during the workweek (e.g. hometown weather), another for
sailing on the weekends (e.g. sea weather), and another for vacations ( e.g.
weather in southern Spain). In addition, Profile Directory enables subscribers
to guard their privacy by deciding which services can use the identity and
location information. Subscribers will also benefit from being able to block
undesired push services.
Nokia Artuse Profile Directory also aids the subscriber by supporting the
diversion of MMS messages to an email address or another phone number. This is
especially useful if a user prefers not to receive large messages to the mobile
device. Profile Directory also enables subscribers to, for example, forward,
carbon copy, and bar MMS messages.
Nokia Artuse Profile Directory is network independent and works in all major
networks including GSM, TDMA, CDMA, GPRS, and 3G networks. Profile Directory has
an open, flexible profile fetch interface to work across various WAP gateway and
MMS center solutions.
Nokia is the world leader in mobile communications. Backed by its experience,
innovation, user-friendliness and secure solutions, the company has become the
leading supplier of mobile phones and a leading supplier of mobile, fixed and IP
networks. By adding mobility to the Internet Nokia creates new opportunities for
companies and further enriches the daily lives of people. Nokia is a broadly
held company with listings on six major exchanges.